Atlanta Archives - EmoryBusiness.com https://www.emorybusiness.com/tag/atlanta/ Insights from Goizueta Business School Thu, 22 May 2025 20:23:53 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.3 https://www.emorybusiness.com/wp-content/uploads/2017/03/eb-logo-150x150.jpeg Atlanta Archives - EmoryBusiness.com https://www.emorybusiness.com/tag/atlanta/ 32 32 Leading with Head and Heart: Emory Students Give $100K to Fight Atlanta Inequity https://www.emorybusiness.com/2025/05/22/leading-with-head-and-heart-emory-students-give-100k-to-fight-atlanta-inequity/ Thu, 22 May 2025 20:23:49 +0000 https://www.emorybusiness.com/?p=35780 At the end of April, Goizueta students, faculty, and staff—as well as Atlanta area community partners and nonprofit representatives—filed cheerfully into a conference room while a DJ spun spirited tracks. The atmosphere was akin to a party as everyone mingled over pupusas and ice cream.   Indeed, there was much to celebrate: as the next […]

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At the end of April, Goizueta students, faculty, and staff—as well as Atlanta area community partners and nonprofit representatives—filed cheerfully into a conference room while a DJ spun spirited tracks. The atmosphere was akin to a party as everyone mingled over pupusas and ice cream.  

Indeed, there was much to celebrate: as the next hour unfolded, students from Goizueta’s Philanthropy Lab course handed over checks totaling nearly $100k to 15 local nonprofit organizations addressing inequity in Atlanta. 

How to Give Better 

Emory’s Philanthropy Lab Course has been running for six years, with this year’s cohort being the largest yet at 48 students. The 2025 edition was co-led by Managing Director of Goizueta’s Business & Society Institute Brian Goebel, Executive Director, Black Wealth Data Center Tené Traylor, and Emory alumna, former Executive Director of Kendeda Fund, and adjunct professor Dena Kimball. Their broad cross section of experiences in and around philanthropy gave this dream team an edge in providing well-rounded perspectives to the course.   

Emory University is one of 32 schools that operate in partnership with The Philanthropy Lab program. The organization, based in Fort Worth, Texas, aims to expand student interest and participation in philanthropy. Since 2011, the Philanthropy Lab program has invested nearly $17 million in partner schools to facilitate experiential courses on philanthropy. Goizueta’s course is co-supported by several partner organizations, including the Center for Civic Innovation, the Shapiro Foundation, and United Way of Greater Atlanta (where both Goebel and Traylor started their careers). 

Pictured left to right: Tené Traylor, Rohit Malhotra, Dena Kimball, and Brian Goebel

The goal of the course is an ambitious one; in 14 weeks, students are asked to form teams, which represent foundations, and craft a foundational philosophy and mission. The mini-foundations develop a rubric from their coursework to determine what makes a non-profit effective before reviewing several real Atlanta nonprofits and offering funds to one or two of them.  

This project-based format transforms the classroom into a live lab, where students grapple with real-world consequences and complexities of philanthropic decision-making. It also demands a deep dive into the many nuances of nonprofit work and the communities they serve. Given the evolving nature of nonprofit work, course instructors gather to revise the syllabus every summer, ensuring the course materials are timely and relevant. 

Return on Impact Foundation team meets early in the semester to identify their giving values by playing the Community Foundation’s Giving Cubes Game 

Guest lecturers and panelists are another powerful learning tool in the course’s arsenal, including the class’s engagement of Emory alumni working across the philanthropic sector like Alvin Glymph of United Way, Jon Goldman of the Robin Hood Foundation, Rohit Malhotra of Center for Civic Innovation, Danny Shoy of Arthur M. Blank Family Foundation, and Lara Wagner of Regions Bank. Additionally, the class welcomed experts from local organizations including Nathaniel Smith of Partnership for Southern Equity and Dr. Janelle Williams of Kindred Futures to help students understand both the longtime challenge of inequity in Atlanta along with the how philanthropy centered on equity can be delivered.  

“Professionals visiting class helps us to go beyond theory to practice. Speakers also provide students with valuable insights into the diverse, changemaking career and civic pathways that they can consider whatever they do next,” said Goebel. 

Dr. Janelle Williams of Kindred Futures delivers the final guest lecture of the class focused on changemaking leadership, reminding students “you got next.” 

Mini-Foundations with a Big Mission 

The mini-foundations are initially formed based on a questionnaire which asks students to indicate their top three impact areas. The teams are then clustered by unique interests such as “The Green Givers” who focused on environmentally-related equity disparities, or “the Culture Catalysts” who homed in on amplifying youth through the lens of the arts. 

According to Grace Zhang 25BBA, a member of the Culture Catalysts, the common thread that brought her team together was their shared passion for arts and human expression, along with a deep belief in philanthropy as a vehicle for relief and societal improvement.  

The Culture Catalysts Foundation preparing for off campus interview with nonprofits organizations at Atlanta Habitat for Humanity’s offices 

“Beyond arts’ ability to educate and heal, our research revealed that investing in the arts is investing in economic empowerment,” says Zhang. “For example, according to Americans for the Arts, Atlanta’s nonprofit arts and culture sector generates $890 million in economic activity annually and supports 12,719 jobs. Ultimately, we were excited to support organizations like The Aster Project and ChopArt who were using creative approaches to provide healing and justice in Atlanta.” 

For Allison Silas 25BBA, her learning felt like a series of ‘ah-ha’ moments—the importance of the giving philosophy being a big one.  

“When my foundation team was first instructed to build our team giving philosophy, none of us took it that seriously,” Silas admits. “We chose some impact areas, found some statistics, and called it a day. As the grantmaking process continued, though, we realized that our original giving philosophy wasn’t working. It was broad, vague, and didn’t really reflect our values or guide our decision-making in a meaningful way. After some advice from our wonderful coach Dena, we engaged in an honest discussion about our values and priorities, and we were ultimately able to construct a concise and direct giving philosophy that served as a ‘north star’ in guiding our decisions. This experience taught me the importance of digging deep to figure out what truly matters—and backing that up with your actions.” 

Shruti Nemala 26BBA and Allison Silas 25BBA speak at the class’s Giving Ceremony

The fact that philanthropy has a complex, and—at times—questionable history is not lost on any of the course’s stakeholders. When Silas addressed the event attendees to repeat a quote originally provided by Rohit Malhotra—“we don’t need more social impact businesses—we need to put problems out of business,”—her words were met with vociferous approval. The dynamics that create wealth inequality and permit a select group to determine to whom money will be doled out and what strings will be attached to it has caused harm, even when well-intended. 

We urge students to embrace the tensions inherent in philanthropy. Students learn to ask the big questions: If we alleviate suffering, are we shortchanging the momentum needed for bigger changes for justice? If we give in the direction of our personal interests, are we being self-indulgent? These tensions cannot be resolved; there is no single correct approach.

Dena Kimball

Ross Hegtvedt 25MBA explains that in the play on words in his team’s title—“Thee, Equalizers”—the comma is critical: it places the awardees as the subject of the sentence. 

“These issues aren’t going to be solved by funders from on high,” says Hegvedt. “The folks closest to the problems will always be the most powerful agents for change.” 

Another important takeaway from the course touches on the eternal koan of “knowing what you don’t know.” 

 “I’ve learned to acknowledge what I don’t know and then seek to fill that knowledge gap,” says Shruti Nemala 26BBA. “Through Philanthropy Lab, I was exposed to so many diverse causes that I care about, but unfortunately, I am not always well-versed in the specifics. However, I want to build on that moment of not knowing by better educating myself and seeing how I can better support these causes and organizations that are actively on the ground.” 

Real Money, Real People, and Real Change 

One by one, each student team took to the stage and welcomed their selected grantees to join them (accompanied—of course—by an empowering walk-up song by the student DJ). 

The teams introduced their foundation’s name and philosophy, before introducing the mission of each recipient organization. The causes these organizations support are diverse: Housing and educational access, resources for incarcerated mothers, mental health relief, environmental health. The student teams touched on what they admired most about each organization before handing over the sweepstakes-style giant check. They cited qualities like unwavering commitment in their chosen nonprofits, the manner in which the organizations embody their mission, their inclusive approach to feedback, and leaders who weren’t hesitant to get their hands messy by doing the tough work themselves. College AIM, for example, received praise for having former mentees come back as mentors—a sure sign they were doing something well, and building something sustainable. 

Grantees and community advocates connect and celebrate.

For many students, this experience was beyond academic. The enthusiasm in the room was authentic and robust, and the gratitude expressed between mentors and mentees, or granters and grantees, stirred hearts and a few tears. 

“Seeing our grantees in the room makes everything feel so much more real,” said Silas.  

“The way you inspired youth inspired us,” said Zhang to a representative of ChopArt as she handed over the award. 

This kind of emotional buy-in is exactly what the course facilitators hope for as they plot the syllabus.  

“We learn best by doing,” says Kimball. “We give the students as much agency as possible; we want them to feel both the thrill and the responsibility of taking charge and doing something real.”  

Members of Street Angels posing with their grant check.

For Traylor, the emotional component is just as important as the academic one.  

When you’re doing this head and heart work, you marry the art and science of philanthropy, so you’re intentional in what you do, but also loving in what you do. These students are talking to people, not just “grantees,” and that attitude is clear.

Tené Traylor

The emotional impact was felt amongst other stakeholders in the room, too.  

“Receiving this grant from Emory’s Goizueta Business School was such an affirming experience,” says Campaign and Operations Manager of Women on the Rise GA Dominique Grant. Women on the Rise is a membership-based organization led by a diverse sisterhood of Black women impacted by the legal system. Through organizing and support services, it builds leadership to end mass incarceration and advance collective liberation, transforming both individuals and communities.  

Dominique Grant and other affiliates of Women on the Rise GA accepting a grant from student TEAMMM Foundation

“As a Black woman and organizer, it meant a lot to share space with students who genuinely wanted to understand how community-rooted work moves us closer to collective freedom. We were proud to share our story, reflect on what liberation really looks like, and be part of shaping future leaders who see justice as a shared responsibility. Programs like this show what’s possible when institutions truly connect with community.”  

Chief Community Impact Officer of United Way Alvin Glymph 94C was moved as well. 

As an alum of Emory, I was catalyzed as a servant leader on that campus, and seeing current students embrace these values through the Philanthropy Lab literally gave me goosebumps,” says Glymph. “Their careers will be accelerated because at an early stage, they are learning how strategic and equitable philanthropic management ensures efforts are both impactful and sustainable.” 

Alvin Glymph of United Way provides feedback to teams on their funding recommendations during his visit to class

My experience supporting the Philanthropy Lab was remarkable,” he added. “The rigor and intentionality displayed by the students in their philanthropic activities was truly inspiring. They clearly understand the importance of their efforts and how they make critical, tangible contributions to local nonprofits.” 

For Nemala, the course fundamentally changed her understanding of her hometown.  

“Despite growing up in Atlanta for almost 20 years, I feel like I’ve never been able to go this deep on learning about all these amazing causes and nonprofits that exist to remedy these issues,” says Nemala. “It’s been very inspiring to see how many people there are out there looking to directly impact their neighborhoods, and it has honestly given me a lot of hope for positive change in Atlanta going forward.” 

“Do it Anyway” 

Mood boards created by students as part of the “Ten Dollar Challenge,” which encouraged them to make the biggest difference they could with a ten dollar donation 

Toward the end of the ceremony, Goebel acknowledged to the crowd that when contemplating the many injustices and ailments in our communities, it’s easy to become overwhelmed and discouraged. In those moments, Goebel encouraged them to remember a quote from Roberto C. Goizueta inscribed on the wall of the Goizueta Business School: “The cynics will tell you that the good you do today will be forgotten tomorrow. Just do it anyway.” 

“There are maybe more cynics than ever; they’re loud,” says Goebel. “I think of this quote and remember this sentiment. It gives me the courage to keep moving forward, and I trust it inspires our students to do the same. No good actions are truly lost.” 

As the DJ queued the next celebratory track and students posed with community partners holding oversized checks, it became clear that the real gift of the Philanthropy Lab wasn’t just financial—it was the lasting relationships, the sharpened perspectives, and the lived experience of learning to lead with both heart and mind. 

“As leaders, you lead from the seat that you’re in,” Traylor reminded her students at the event’s conclusion. “You don’t need a title, you don’t need a bunch of money. The future is yours to shape. You got next.”  

2025 class grantees include ChopArt Corporation, College AIM, disABILITY LINK, Dream Builders of Atlanta, Environmental Community Action (Eco-Action), Freedom University, Georgia Advancing Communities Together, Goodr Foundation, Motherhood Beyond Bars, Showcase Group x READI, Southern Women In Motion Foundation, Street Angels, The Aster Project, The Scholarship Academy, Women on the Rise GA.

Read more about how Goizueta’s Business & Society Institute is shaping business for the future.

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Goizueta Hosts Southeast Deans to Champion the Next Era of Business Education https://www.emorybusiness.com/2025/04/03/goizueta-hosts-southeast-deans-to-champion-the-next-era-of-business-education/ Thu, 03 Apr 2025 15:45:11 +0000 https://www.emorybusiness.com/?p=35324 In the spirit of collaboration and forward-thinking leadership, Emory University’s Goizueta Business School hosted the Southeast Regional Deans Conference on March 14, 2025. Envisioned and hosted by John H. Harland Dean and Professor of Information Systems & Operations Management Gareth James, the conference brought together over 30 deans from business schools across the Southeast to discuss […]

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In the spirit of collaboration and forward-thinking leadership, Emory University’s Goizueta Business School hosted the Southeast Regional Deans Conference on March 14, 2025. Envisioned and hosted by John H. Harland Dean and Professor of Information Systems & Operations Management Gareth James, the conference brought together over 30 deans from business schools across the Southeast to discuss the challenges and opportunities facing business education today.

Against a backdrop of rapid technological transformation, a changing economic landscape, and evolving student and employer expectations, Goizueta fostered a collective space for business school leaders to discuss how their schools are innovating and changing to best prepare students for a world that is writing new job titles and forging new industries.

“Universities have the capacity to change in real time, if we seize this critical moment to share expertise and think creatively to respond to these challenges,” shared James. “I enjoyed hearing the perspectives of my business school counterparts from across the Southeast and learning how we can work together to serve our students even better.”

Fireside Chat with Truist Chairman and CEO Bill Rogers

What will tomorrow’s business school look like? This question remained at the forefront of conversation as participants moved between a rigorous agenda featuring panel discussions, institutional showcases, and a headline fireside chat with Truist Chairman and Chief Executive Officer William H. “Bill” Rogers Jr.

As a native of North Carolina with degrees from UNC Chapel Hill and Georgia State, Rogers has strong Southern roots. He has a deep commitment to purpose and believes purpose is key to performance. His commitment to the community is demonstrated by his participation on several boards, including the Emory University Board of Trustees. The conversation with Dean James offered a window into the intersection of academic innovation and industry leadership.

Truist Chairman and Chief Executive Officer William H. “Bill” Rogers Jr. engages in discussion with Dean Gareth James

“Hosting Bill Rogers was both a pleasure and an incredibly insightful opportunity for those of us in educational leadership. Bill was able to offer us practical wisdom regarding how the industry is shifting, and what kinds of hires he sees thriving,” shared James.

Rogers and James engaged in a candid conversation around future-forward topics such as artificial intelligence (AI) in the workplace, strategic leadership in times of change, and the evolving expectations companies have for graduates.

During the session, Rogers emphasized the importance of deeper industry–academic partnerships to ensure students are prepared for modern workforce demands. Rogers also noted that when paired with an MBA, a hybrid skillset that includes technical skills like logistics or engineering gives students a competitive edge. He challenged deans to “think backwards from the client”—in this case, students and employers—to design more relevant, agile curricula. The conversation also explored opportunities for faculty research collaborations, industry-funded initiatives, and co-developed programming aimed at bridging the skills gap.

Throughout the day, the deans exchanged ideas on topics ranging from student preparation and curricular innovation to how business schools can support a data-driven economy. Sessions on AI integration, cross-sector partnerships, and new program formats highlighted the deans’ shared commitment to reinvention.

Goizueta’s Part to Play

Goizueta’s own AI initiatives were spotlighted in a dedicated session, showcasing how the school is embedding emerging technologies into both pedagogy and practice—solidifying its role as a hub for applied innovation in management education.

Goizueta has also already begun refreshing its program curricula. Developed through a faculty-led design thinking process that incorporated feedback from current students, alumni, and corporate recruiters, the Bachelor of Business Administration (BBA) Program was recently redesigned to better prepare students for a data-driven world with complex business challenges. The MBA program is undergoing a similar treatment this year, with an emphasis on day-one career readiness. New developments are projected to include increased student agency in tailoring coursework, a quantitative data and AI bootcamp, Networking Fridays, a technology course that will update every year to capitalize on the moment’s biggest trends, and many other initiatives.

By convening this diverse and influential group of academic leaders, Goizueta demonstrated a timely vision: to lead not only in academic excellence, but in reimagining what business education can—and must—become in a rapidly evolving global landscape.

As Dean James noted in his closing remarks, “If we want to remain relevant, we have to stop solving yesterday’s challenges and start building tomorrow’s solutions—together.”

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Teaching Tomorrow’s Financial Leaders: Empowering Girl Scouts with Financial Literacy https://www.emorybusiness.com/2024/04/03/teaching-tomorrows-financial-leaders-master-of-analytical-finance-students-empower-atlanta-girl-scouts-with-financial-literacy-training/ Wed, 03 Apr 2024 15:47:09 +0000 https://www.emorybusiness.com/?p=31629 On a Saturday morning in late January, around 100 Cadettes—Girl Scouts in sixth, seventh and eighth grades—piled into Atlanta’s Federal Reserve Bank. Their mission: to learn more about their financial futures and how to steer them. Helping them in their quest were several Goizueta Business School Master of Analytical Finance students and members of the […]

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On a Saturday morning in late January, around 100 Cadettes—Girl Scouts in sixth, seventh and eighth grades—piled into Atlanta’s Federal Reserve Bank. Their mission: to learn more about their financial futures and how to steer them.

Helping them in their quest were several Goizueta Business School Master of Analytical Finance students and members of the Atlanta Society of Finance and Investment Professionals (ASFIP). ASFIP is a nonprofit founded eight years ago by the CFA Society of Atlanta that provides free financial literacy education in high-needs areas of the community. They frequently partner with nonprofits, schools, and other organizations including Girl Scouts of Greater Atlanta. Now, they’re partnering with Goizueta Business School.

“ASFIP holds this event each year, but it was the first year that we had the chance to join them,” says Associate Professor of the Practice of Finance Kirsten Travers-UyHam.

“Financial literacy is so important. It fits within the mission of our program to get out into the Atlanta community and share the expertise we have with the next generation of professionals. So, this was a win-win. It was the perfect opportunity for our students to gain important experience themselves. They presented their ideas clearly and concisely in an unfamiliar setting, while coaching and helping others gain confidence as well. These are all good skills to practice as our students prepare for the working world themselves!”

Fun With Funds at the Federal Reserve Bank

Located in Midtown Atlanta, The Federal Reserve Bank of Atlanta is a stately white marble building that is familiar to many locals. One of the 12 regional banks in the Federal Reserve System of the United States, it serves the Sixth Federal Reserve District, which covers Alabama, Florida, Georgia, and parts of Louisiana, Mississippi, and Tennessee. The Federal Reserve Bank conducts monetary policy, supervises and regulates banks, and provides financial services to banks and the U.S. government.

Few are aware that that it also contains the Atlanta Monetary Museum, an interactive exhibit free to Georgia residents with a state ID. Visitors can catch a glimpse of the bank’s automated vault and cash-processing areas. Other highlights include historical coins and rare large denomination notes (including 10,000 bills).

“The Federal Reserve Bank is very generous in their community outreach, providing us the space to meet, a meal, and a tour free of charge,” says Chartered Financial Analyst and President of ASFIP Foundation Kathleen Chrisman. “The Girl Scouts got to see the counting room, where employees process giant bales of real cash worth over a million dollars.”

For Sidhant Mattha 24MAF, the highlight of the event was witnessing the Girl Scouts’ enthusiasm.

“The Girl Scouts were so intelligent and curious,” says Mattha. “They knew about finance, economics, and banking even at this young age.”

The Girl Scouts were also delighted with their free souvenir: the bank hands out baggies of shredded bills at the end of the tour—confetti made from the multiple millions of dollars’ worth of physical bills the reserve destroys each day.

Closing The Financial Gender Gap

Despite progress toward gender equality in recent decades, girls are still often left out of the conversation when it comes to matters of personal finance. And when families do discuss finances, daughters typically get a different message than sons: where parents might advise girls to focus on “fiscal restraint,” they frequently teach boys to focus on building wealth. Though it may seem like a subtle difference, this framing has the potential to shape a young person’s expectations for their life in powerful ways.

“Nearly 50 percent of lawyers and doctors are women, yet women are still dramatically unrepresented in fields of finance. Even across the global expanse of the CFA Society, women members make up about 16 percent of our membership,” says Chrisman. “We want to see that change.”

Amen Mahary 24MAF was eager to be part of that change.

I was drawn to the opportunity to connect with young Girl Scouts, sharing my journey from college to pursuing my master’s degree, emphasizing the invaluable role of education. I was also eager to impart knowledge on financial literacy—a subject close to my heart, as I believe many individuals are unaware of its transformative impact.

Amen Mahary

In addition to the Federal Bank tour, the day’s events included a robust financial literacy program. The lesson covered topics such as budgeting, managing risk, and FICO scores. The Goizueta students we’re able to shine during a career panel, which featured women in the investment industry.

“Financial Literacy is what motivated me to pursue the Master of Analytical Finance in the first place,” says Mack Morris 24MAF. “I worked as a Financial Aid Counselor at an Atlanta Public High School last year and loved seeing the impact of my work every day and building connections with students. This event was an opportunity to connect with young people about a cause I’m passionate about and get them excited about making smart financial decisions.”

Partnership with CFA and The Joy of Giving back

Engaging the community is a way to share valuable knowledge, but also to prepare students for the real world and help them build their network.

“Forming connections with fellow volunteers was truly rewarding,” says Mahary. “Each individual brought unique perspectives and a shared passion for educating Girl Scouts on financial literacy.”

“Finance sometimes can be seen as an individual work environment. In the Master of Analytical Finance program, we strive for students to understand the importance of working together and giving back, as one of the core values of Goizueta Business School is community,” says Program Director Christine Battle.

By serving in different volunteer experiences and attending finance organization events, students are able to see how versatile the world of finance is outside of the classroom.

Christine Battle

For Mack Morris, who will be joining Emory Investment Management as an Investment Analyst for Emory’s Endowment next year, this practical application is one of her favorite aspects of the program.

“I love how practical the program has been,” says Morris. “It feels more like I am in training for a real job than it does feel like school. I feel so well prepared.”

Chrisman notes how much it adds to these events to have young adults as role models.

“We really like to have young people in addition to seasoned professionals at events,” says Chrisman. “It makes for a nice demographic balance. The Goizueta students were enthusiastic, and really helped underscore the material. It was a pleasure to have them there.”

“Our close relationship with the CFA Society of Atlanta has been transformative for our 2024 MAF students,” says Travers-UyHam. “They’ve worked on the CFA exam curriculum, actively participated in Atlanta chapter events, attended enriching social networking and educational events, and secured victory in the CFA Ethics Challenge for the second consecutive year!”

Top row left to right:  Mack Morris, Kushal Agarwal, Sidhant Mattha, Pramit Shah
Bottom row left to right: Sophia Du, Nathasya Tadjudin, Amen Mahary, Diana Covarrubias-Perez.

“When I designed the Master of Analytical Finance program, I wanted to shape the industry to reflect our vision and ideals for the next generation of finance.  I know that finance can be a tough profession. Experiences like this help us to build the students’ comfort and confidence in the complexities of the industry.”

Deeply immersive and career-focused, Goizueta’s Master of Analytical Finance is experiential learning at its finest. Learn more here, and prepare for a next generation finance career.

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Celebrating the Winners of the 2024 John R. Lewis Racial Justice Case Competition https://www.emorybusiness.com/2024/02/26/celebrating-the-winners-of-the-2024-john-r-lewis-racial-justice-case-competition/ Mon, 26 Feb 2024 21:35:03 +0000 https://www.emorybusiness.com/?p=31213 Emory University’s Goizueta Business School is proud to announce the winners of the fourth annual John R. Lewis Racial Justice Case Competition. Goizueta alumnus Willie Sullivan 21MBA spearheaded the first John R. Lewis Racial Justice Case Competition (JLCC) in 2021. The competition examines how companies can address racial injustice within their organizations and industries. The […]

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Emory University’s Goizueta Business School is proud to announce the winners of the fourth annual John R. Lewis Racial Justice Case Competition.

Goizueta alumnus Willie Sullivan 21MBA spearheaded the first John R. Lewis Racial Justice Case Competition (JLCC) in 2021. The competition examines how companies can address racial injustice within their organizations and industries. The event and overall initiative honors the legacy of the late Congressman John R. Lewis while serving as a platform for business students and national organizations to forge a path forward to achieving racial equity.

The winners will share half of their monetary winnings with a nonprofit organization of their choice devoted to racial equity and/or justice.  

First Place ($20,000)

Rice University: Prosperity Without Prejudice

Winnings will be shared with Operation Hope 

– Dzidefo Ababio 25MBA
– Damieanus Ochola 25MBA
– Talor Thompson 25MBA
– Dominique Wilson 25MBA

Members of Rice University’s team, Prosperity Without Prejudice

Second Place ($8,000)

Georgia Tech: Diversity Defenders

Winnings will be shared with Ewing Marion Kauffman Foundation 

– Pranav Batchu BSCS25
– Turner Davis 27BSBA
– Victor Huang 27BSBA
– Druvitha Lokasani BSIE26

Members of Georgia Tech’s Diversity Defenders Team

Third Place ($3,000)

University of Virginia: The Social Innovation Group

Winnings will be split with HoPe: The Hispanic Organization Promoting Education 

– Jillian (Jill) Howland 25MBA
– Luis Otero 25MBA
– Austin Paul Roye 25MBA
– Zuhayr Shaikh 25MBA 25MD

Members of University of Virginia’s team, The Social Innovation Group

Since launching four years ago, the John R. Lewis Racial Justice Case Competition has engaged over a thousand students representing nearly 100 universities, generated 50 corporate action plans, and granted over $125,000 in grants to nonprofits advancing racial and economic justice. The final event took place at The Gathering Spot in Atlanta, a civically-minded event space focused on building community between diverse stakeholders. This year, the competition hosted over 120 in-person attendees and over 350 more via livestream.

“As the Managing Director of the John R. Lewis Racial Justice Case Competition, my greatest hope is that it serves as a catalyst for future business leaders to embrace their responsibility in advancing racial equity,” says Maya Dantzler 24MBA.

This competition is not just about generating ideas; it’s about fostering a sense of ownership and empowerment. It’s about recognizing that each of us has the power to drive meaningful change and create a more just and inclusive world.

Maya Dantzler 24MBA

Students and leaders continue to see the case competition as an invaluable opportunity to get involved and drive change. In fact, this year, the initiative saw a 25% rise in applications to compete. The pool was narrowed to 15 teams of students representing 13 leading universities across the country. Those schools included Emory University, Duke University, Columbia University, Cornell University, University of Virginia, Georgia Institute of Technology, George Washington University, Carnegie Mellon University, Rice University, Washington University, Boston University and University of Rochester.

Continuing a Legacy of Change-Makers

During the John R. Lewis Racial Justice Summit, three student finalist teams shared bold, actionable, and innovative plans. Their proposals all addressed issues of racial inequity for this year’s partners Delta Air Lines, First Step Staffing, and Taco Bell. Partner organizations asked students to tackle complex questions such as: “How can Delta Air Lines address climate equity?,” “How can First Step Staffing create pathways to economic opportunity and mobility for women of color?,” and “How can Taco Bell authentically attract more Black consumers?” An esteemed panel of judges reviewed each finalist presentation to determine the overall champion.

Lynne Segall, associate dean for management practice initiatives and the competition’s faculty advisor notes, “The conversation around racial justice has shifted significantly since 2020 and yet the structural issues persist, making the John R. Lewis Racial Justice Case Competition as relevant as ever.”

This competition and summit connects student leaders with business leaders in a meaningful way to focus on bold initiatives and actionable change. Once again, these student leaders have given our sponsors a lot to think about and act on.

Lynne Segall

This year’s competition also brought together leading faculty, business, and community leaders for discussion panels to explore initiatives, emerging ideas, and actionable insights for a more equitable future. 

Goizueta Professor Omar Rodríguez-Vilá and Dane Mathews, Chief Digital Officer at Taco Bell, in Conversation
Fearless Dialogues

Featuring Gregory C. Ellison II, PhD, founder of Fearless Dialogues and associate professor, Candler School of Theology

Making Inclusion Last: A conversation about strategies and practices for enduring inclusion in business

Featuring Dane Mathews, chief digital officer of Taco Bell and Omar Rodríguez-Vilá, professor in the practice of marketing, Goizueta Business School

Prioritizing Racial Equity Panel: Why should companies commit to sustainable change?

Featuring Ashley Black, managing director, equity strategies, Delta Air Lines; Kellie Brownlow, chief mission officer, First Step Staffing; KT Thornton, chief equity, inclusion and belonging officer at Taco Bell; moderated by Wes Longhofer, associate professor of organization and management

Insights to Actions: Meaningful steps for a better tomorrow

Featuring Sara Prince, senior partner, McKinsey & Company

KT Thornton, Chief Equity, Inclusion & Belonging Officer at Taco Bell

Jerrick Lewis, nephew of John R. Lewis and executive director of the John R. Lewis Legacy Institute, presented the competition awards.

“This is what my uncle wanted,” says Lewis. “This is what he meant when he talked about getting into good and necessary trouble.”

“The John R. Lewis Racial Justice Case Competition is such a wonderful example of what we at Goizueta are called to do,” commented John H. Harland Dean Gareth James in his closing remarks. “We aim to bring insights to business to drive it forward, engage students in experiential learning, and build a better, more inclusive society. Business has immense power, influence, and resources—and because of this, we can drive real change.”

“It takes a village, and we’re so grateful to all the partners who stepped up to become agents of change and make this event possible.”

Watch the 2024 summit here.

The John R. Lewis Racial Justice Case Competition is part of Goizueta’s Business & Society Institute. The Institute represents an elevated commitment by Goizueta Business School to address complex challenges confronting people, the planet, and the business community. To learn more about the John R. Lewis Case Competition and how you can get involved, visit Emory.biz/jlcc.

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Looking for Gifts? Goizueta’s Entrepreneurs Have You Covered  https://www.emorybusiness.com/2023/11/14/looking-for-gifts-goizuetas-entrepreneurs-have-you-covered/ Tue, 14 Nov 2023 18:55:12 +0000 https://www.emorybusiness.com/?p=30219 Get a head start on holiday shopping with this year’s Goizueta Shopping Guide!  We’ve gathered a short list of businesses founded by Goizueta alumni, as well as beneficiaries of Goizueta’s Start:ME program (which offers grants and coaching to microentrepreneurs in the greater Atlanta area). The products and services they offer run the gamut of classic […]

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Get a head start on holiday shopping with this year’s Goizueta Shopping Guide! 

We’ve gathered a short list of businesses founded by Goizueta alumni, as well as beneficiaries of Goizueta’s Start:ME program (which offers grants and coaching to microentrepreneurs in the greater Atlanta area). The products and services they offer run the gamut of classic crowd-pleasing goods to niche wares, which offers you—our shopper—opportunities to find something for both your next-door neighbor or your picky hipster nephew. Shopping small supports big dreams for entrepreneurs in the Goizueta community while providing you the added bonus of skipping past the ho-hum and opting for something your kith and kin have never heard of or seen before. 

For a full list of Start:ME microbusinesses, including an extensive array of Atlanta-centric services not represented in the list below ranging from doula services and nerf-gun parties to professional photography and dog walking, see this year’s Start:ME guide.

We’ve included a green heart to indicate businesses that focus on eco-conscious commodities and processes, for the sustainably-minded shopper.

Also be sure to check out the Goizueta Swag Shop for hats, shirts and tumblers featuring cute Goizueta and Atlanta-themed designs your friends and family are sure to love! 

For the Home 

💚 Eco-friendly Eucalyptus Lyocell Bedsheets from Sheets & Giggles by Colin McIntosh 12BBA 

Sheets & Giggles is famous for its award-winning eucalyptus lyocell sheets, which have been spotlighted on national TV programs like “Good Morning America” and “The View,” and which even won “Best Overall” sheets in “Good Housekeeping.” Give your gift recipient the pleasure of better sleep in bedsheets both breathable and cozy. Knowing they’re environmentally sustainable will help them rest easy too! 

Stunning Custom Furniture and Wood Kitchen Tools from Fu Designs ATL 

Nothing warms a home faster than artisan-made products made with love and care, especially those made with materials found in nature, which why we’re certain you’ll find an audience for these gorgeous cutting boards, bowls and wine bottle stoppers made from walnut, burlwood, ambrosia maple and more. We won’t judge you for self-gifting when you learn about their custom tables, shelves and kitchen islands. 

💚 Vibrant and Playful Home Textiles from Rochelle Porter Textiles and Wallpaper 

Featured on big outlets like “HGTV,” “Oprah Magazine” and “House Beautiful,” and currently enjoying a collaboration with West Elm, these pillow covers, table runners and tea towels help anyone make a bold and colorful statement in their home. Bonus: they’re ethically made in the USA and use eco-friendly ink! 

Interior Design, Including Virtual Sessions from V.James & Co. 

Looking to improve your space, but hitting walls when it comes to inspiration? V.James offers a smorgasbord of options—many of which can be conducted virtually—to suit your every design need, including total design makeovers, color consultation or personal shopping services.  

Libations  

A Variety Pack of Cocktails from Post Meridiem by Alumnus Andrew Rodbell 04MBA 

The classiness of a cocktail in the convenience of a can, from the traditional Old Fashioned to the trendy Espresso Martini, these potent and delicious drinks are a sure way to spread holiday cheer. 

Craft Beer and Cool Merch from Monday Night Brewing by Alumnus Jonathan Baker 06BBA 

With distribution spreading further across the south, Monday Night Brewing Co. is fast expanding from a staple Atlanta brewery to a household name. In addition to their funky, seasonal and experimental beers with cheeky names (anyone care for a “drafty kilt” IPA?), the company also offers some steller swag. Use their “beer finder” to locate the goods near you.  

Fanciful Cocktail Syrups from The Farmer’s Jam 

Up someone’s cocktail game with these flavored syrups. With options like peach basil, wild foraged elderflower and spicy smoked apple, the possibilities are endless. Bonus: maybe your gift recipient will be so delighted, they’ll whip a cocktail up for you on the spot!

Give a Glow Up

Body Butters, Beard Oil, and Everything Nice from Butter Me Up by Jrena 

As the days grow drier in many parts of the country, these luxurious body care products including whipped body butter, beard oil and salt soaks—featuring ingredients like jojoba oil and shea butter—are bound to be a crowd pleaser. Pick from a wide variety of soothing scents like lemongrass and lavender chamomile. 

Smooth Skin from Hanni by Alumnus Leslie Tessler 03BBA 

Marketed as “lazy bodycare for real people,” these specialized skincare products and shaving tools have people raving; they’ve been featured in “Allure,” “Bustle,” and “Women’s Health Magazine” and are now carried at Sephora. Utilizing ingredients like adaptogenic mushrooms and cactus water, these balms and salves promise a one-stop-shop experience for ultra smooth and hydrated skin. 

Your Most Luscious Curly Locks from Yelani 

Designed with textured hair in mind by people who rock it themselves, these luscious oils, hair masks and more are 100% natural and focus on plant-based ingredients to keep kinky and curly hair looking its best. Also be sure to check out their beard care options and accessories including their patented finger comb.  

For the Foodie

Virtual Cooking Classes with Chef Jarvis Belton 

They say a good cook never lacks friends, and this is certainly a creative gift with the potential to keep on giving (maybe even right back to you)! Chef Jarvis offers virtual and in-person classes on sauces, Spanish tapas and more.  

Popcorn like You’ve Never had Before from Poppa Corns 

‘Tis the season for curling up with a good movie under a cozy blanket with a bowl of popcorn. Let a loved one know you’re thinking of them by switching up the snack soundtrack with flavors exotic and experimental (dill pickle, loaded potato, pumpkin spice and more). And if your loved one is a traditionalist, you’ll be happy to know they still stock the classics like white cheddar and caramel. 

Fresh and Funky Finishing Sauces from AUB Sauce 

For the cook who lives and dies by their grill, these fab finishing sauces will be sure to make their heart flutter. Whether reaching for spicy peach or strawberry balsamic and rosemary, these are a fast way to enhance flavor and make meat and veggies taste like something entirely new. 

For the Fashionable

Stunning Studs, Dainty Tennis Bracelets and more from Alexandra Beth Jewelry by Alexandra Samit 09BBA 

Who doesn’t love sparkly things? Forging show-stopper fine jewelry for someone special, this company offers both custom and ready-made options, as well as natural or lab grown diamonds. No matter what you’re in the market for, Alexandra Beth has something to catch your eye. 

Trendy Kicks with Unique Cultural Heritage from 1587 Sneakers by Alumnus Adam King 09MBA 

Describing himself as a “sneakerhead,” Adam King confesses that he “literally eats, breathes, and sleeps sneakers.” After working in the industry and noting how people of Asian descent are continually overlooked and underrepresented, he struck out and co-founded his own company which designs shoes that nod to Asian American style, stories and culture. 

Not Tall? Not a Problem when Styling with Petite Ave by Vanessa Youshaei 13BBA 

With nearly 40% of the US female population is under 5’5″, Petite Ave is targeting one of the largest—and most underserved—demographics. Featured in “Forbes,” “Instyle Magazine,” and “NY Post,” this personal styling service gives petite women the long-overdue luxury of being able to wear items off-the-rack that fit on first contact, without having to go through the constant fuss of taking them all to the tailor.  

💚Cute and Artistic Clothes from Carla’s Boutik  

This delightful boutique, which aims to “share, explore and embrace cultural diversity through fashion and beauty,” features truly unique sustainable clothing and accessories that are artisan made from around the world—the perfect present for the culturally curious and fashion forward. 

…And Other Ideas!

Celebrate Hanukkah with Home Goods, Apparel and more from Modern Tribe by Alumnus Amy Kritzer Becker 05BBA 

If you’re a cook and not already familiar with the delightful fusion-Jewish food blog of Amy Kritzer Becker, What Jew Wanna Eat,” we recommend you amend that quickly and learn how to make her chocolate pretzel rugelach. And after that, peruse the playful collection of Jewish-centered gifts from her online business Modern Tribe whether you’re in the market for dreidel pajamas or a menorah in the shape of a dachshund.  

For the Frequent Flyer, the Last Travel Bag They’ll Ever Need from Nomad Lane by Alumnus Vanessa Jeswani 08BBA

Nomad Lane‘s Bento Bag is the answer to the traveler’s prayers. For someone who is tired of fumbling endlessly through their belongings to find their passport, water bottle or headphones, this sleek and stylish travel bag will help them get a hand on what they need in seconds. Looping over a luggage handle and equipped with oodles of pockets and partitions, this design has anticipated their every need. 

💚 Protein-Packed Carbs for the Health Nut from Banza by alumnus Brian Rudolph 12BBA  

This tasty alternative to traditional carbs is “celebrity chef AND dietitian approved.” Whether you know someone who is gluten-free and proud to be, looking to incorporate more healthful fiber into their diet, or passionate about protecting the planet by opting for sustainable protein, these pizza crusts, pastas and waffles will win hearts and tastebuds. 

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Back to Business: How Goizueta Celebrates the New Academic Year  https://www.emorybusiness.com/2023/09/08/back-to-business-how-goizueta-celebrates-the-new-academic-year/ Fri, 08 Sep 2023 17:28:38 +0000 https://www.emorybusiness.com/?p=29465 For many students, the beginning of a new school year is associated with cues learned from childhood—the smell of glue and paper in an office supply store, the rumble of the school bus engine, misty mornings growing cooler and crisper. Goizueta Business School, however, has its own unique traditions to mark the beginning of a […]

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For many students, the beginning of a new school year is associated with cues learned from childhood—the smell of glue and paper in an office supply store, the rumble of the school bus engine, misty mornings growing cooler and crisper.

Goizueta Business School, however, has its own unique traditions to mark the beginning of a new school year. More than mere pomp and circumstance, these sacred rituals serve so many roles; they surround new students and help them feel supported, connect them to the community and their own sense of purpose, and foster lifelong memories.

BBA Students Retreat to Center Themselves for the Year Ahead 

At the recent BBA Orientation Retreat at Camp Twin Lakes, incoming students show off their handmade inspirational wood-burned keepsakes  

Of the many opportunities BBA students have to bond and build relationships, the BBA Orientation Retreat stands out as a hallmark event. Each year, the entire BBA Program Office team, the BBA Council and student leaders design the retreat to welcome the newest BBA students into everything that makes their community special—and what better place to do that than the great outdoors? The new students are challenged to unplug from technology and to step away from campus so they can get to know each other through adventure, learning, service, and—of course—roasting marshmallows around the bonfire. While circumstances over the past several years have required some adaptations, the spirit of the retreat has remained a constant.

Since Fall of 2022, the BBA students have been hosted by Camp Twin Lakes, a camp that serves children of all abilities through their fully-adaptive facilities. The BBAs have been able to connect to this mission of service to others in their camp experience through painting inspirational signs to adorn the camp and building picnic benches to enhance the campsite and provide pockets for future campers to connect.

They also lean into teambuilding and adventure with ropes course challenges and a boat building quest followed by a regatta. Students have the opportunity to set their intentions via wood-burning, when they are encouraged to find the words that will carry them through their academic journey ahead and seal them with fire into a wooden placard.

“Orientation for our BBA students signals a transition into our interdependent, vibrant community,” says Senior Associate Dean of Undergraduate Education Andrea Hershatter. “Orientation activities replicate the Goizueta experience where team-based problem solving, learning in action, and stepping outside your comfort zone are everyday experiences. “

For Anna Gibbons, director of Pre-BBA Advising and Admissions, the goal is for students to reflect on who they want to become and the legacy they want to leave at Goizueta—while having a lot of fun and making memories.

“Every BBA student leaves with a memory and we hope a new network of peers with whom they will navigate the program,” says Gibbons. “That memory might be as simple as surviving their first overnight cabin adventure, or as grand as stepping on stage filling the night with their voice at our evening karaoke, but either way, they will be waxing nostalgic about their BBA Orientation come graduation.”

Hershatter notes that while each year and each class is wonderfully unique, there is one small tradition baked into her practice that remains the same year after year.

“My message to the incoming class changes every semester and I am not sure what resonates most, but I think the most important thing I share is how to properly pronounce ‘goy-SWET-ah!’”

BBA Class Graduations Year Photos

It wouldn’t be a new school year without Libby Egnor, Associate Dean of BBA, issuing directions with a megaphone from the 5th floor balcony of the Goizueta school building while a photographer steps nimbly around her to capture the best angles of the frenzy below. The freshman BBA class mills around on the lush Patterson Green; it is August in Atlanta, and invariably, it’s hot and humid. The excitable undergrads shuffle among one another, doing their best to fit neatly into the staked flags which outline the shape of their graduation year as Egnor uses her commanding view to shepherd them from above.

What’s palpable even from five stories up is the excitement-bordering-on-jitters and the newfound camaraderie of each class as they anticipate the years ahead. The photograph reminds each class that while many students have trodden this lawn before them and many more still will set feet on this soil later, there will never be another Goizueta graduating class just like their own. And for that reminder, this beloved tradition is worth sweating in the sun for.

MBA First Year Clap-In and Goizueta Coke Toast 

Unique to Full-Time MBA students is the “clap-in,” followed by Goizueta’s own Coke Toast, celebrating the long history and connection between Emory and Coca-Cola. First-year MBA students file out onto Goizueta’s Jenkins Courtyard; perched above them in the balconies waiting to greet them are second-year MBA students, eagerly awaiting with balloons, pent-up enthusiasm and cold drinks in hand. 

Though this tradition has been around since 1997, the first year MBA students are often not aware of it and are taken by (pleasant) surprise. 

“As we begin to walk out of the classroom, we were told to come out a specific door, grab a Coke, and walk outside. A couple of us could tell something was up and for a brief second, we thought ‘Um, are we going to get coke poured on us?’” says Kevin Mamaril 25MBA. “Fortunately, that wasn’t the case. Instead, we walked out to a sweep of applause. I thought it was really awesome of the second years to embrace us like that. It reminded me of a ceremony in high school called ‘Changing of the Chairs’ where the graduating seniors were seated in chairs and they got up to let the junior class ‘fill their seats’ as a way to pass the torch. This ‘clap in’ tradition was a ‘pass the torch’ moment. Hopefully, we make them proud!” 

“It becomes a ceremony that feels almost electric,” says Full-Time MBA Program Associate Dean Brian Mitchell. “It is applauding, and whistling, and shouting, and it is just a really fun celebration. Our community of second-year students, staff and faculty are literally applauding you for your decision to come to Goizueta and welcoming you into our family.”  

While first-year MBA students take heart from this warm welcome to the Goizueta network, the moment is also poignant for the second-year students who take the opportunity to reflect on their own academic careers. While the distance between the balcony and the lawn may be short, the tough work and personal transformation between them is expansive.  

Full-Time MBA Five Year Letters

Year after year, Goizueta alumni report back on the rush of emotions that flood them when they open the time capsule that is their five-year letter. Students are asked to reflect on what they want for their future selves. These letters are often hand delivered by Brian Mitchell himself when alumni circle back to campus for the five-year reunion or another Goizueta affiliated event. Or in the case of some folks, like Marina Cooley, assistant professor in the practice of marketing, it might just be when you return to your alma mater on the other side of the lectern.  

“When I read the letter, I remembered everything,” says Cooley. “It was a time of uncertainty…what I’m most surprised about is that my 30-year-old self had more wisdom than I realized. There’s a line in my letter that says, ‘I don’t want my job to own me.’ And that’s exactly the sentiment I have about work now.”

For Brian Mitchell, returning the letters is one of his favorite traditions.

“We carve out the time required for reflection and intentional goal setting with this exercise. We provide a framework for the letters, but the students are empowered to describe their goals and aspirations however they see fit,” says Mitchell. “As I have personally delivered these letters to our alumni, I have seen the full range of positive emotions, from giddy amusement to tears of joy, inspired by reflecting on what the Goizueta experience has meant to their lives.”

Even before they are opened, the students find the process of writing the letter itself to be transformative.

“The classes at Goizueta always reiterate the importance of reflection and being intentional with your time. The five-year letter is the perfect example of these values in action,” says Lucy Mitchell 24MBA. “Writing a letter to myself—which will remain sealed until my five-year GBS reunion—forced me to take a deep, introspective look at what I want my life to look like in five years. What is important to me? Where do I want to be spending my time? What are my career goals? And even more importantly, what are my life goals? What do I truly want to accomplish in these next 5 years post-business school?”

I love how reflective this process was. And I can’t wait to see everyone’s faces at our 5-year reunion to see what wishes have come true and what goals have changed!

Lucy Mitchell

MBA Keystone Day of Service

The Keystone Day of Service may well be considered the most noteworthy initiation of a new year in the MBA program. Uniting members of the OneYear MBA program, Two-Year MBA program, and exchange program, this year included 83 students fanning out into the Greater Atlanta area to provide a total of 182 service hours to 9 project sites.

Between serving lunch to patients, parents, and children at CURE Childhood Cancer, working with Piedmont Park Conservatory and Trees Atlanta to restore habitats, packing sweet potatoes at the Atlanta Community Food Bank (students packed more than 10,000 pounds of food, providing more than 8,000 meals), and several other sites, the students touched on a variety of causes in critical need.

While 182 hours is an impressive number, the program understands the limitations of one day of service, and intentionally selects organizations with which Emory already has standing relationships to ensure this surge of volunteer work is part of a larger and sustained effort.

“The keystone traditions within the Full-time MBA program at Goizueta encapsulate the spirit of unity and progression,” says Vernon Smith, senior associate director of Student Life & Engagement. “As we extend a warm embrace to the returning Class of 2024 and extend a hand of welcome to our new peers, the keystone rituals stand as a testament to our dedication to growth and cohesion.”

Beyond our campus borders, we extend this dedication to our local community through impactful service initiatives. At Goizueta, the keystone represents more than a mere symbol–it’s a reflective moment that reminds us of how every facet of our MBA experience seamlessly constructs the road ahead.

Vernon Smith

Yaritsa Brea 24MBA, vice president of community outreach for Goizueta’s Business Association, enjoys her role of planning the annual Keystone Day of Service as well as other small community service events during the semester. 

“I’ve grown up around nonprofits my entire life and was able to benefit from services like homework help, after school programming, et cetera,” says Brea. “Volunteering became really important to me as a way to give back to places that were able to impact me and my personal development. Planning Keystone over the summer was a reminder of all the amazing ways we can give back to the Atlanta community.”

Brea’s peer, Megan Trudo 24MBA, agrees: “Keystone was an incredible experience. I really enjoyed giving back to the local Atlanta community and sharing that experience with my classmates. Keystone was a great way to come back from the summer and kick off the school year by volunteering our time together as a class and to help build a greater Atlanta.”

Interested in learning more? Find out how Goizueta takes students beyond business as usual.

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START:ME Program Names New Participating Businesses https://www.emorybusiness.com/2023/02/16/startme-program-names-new-participating-businesses/ Thu, 16 Feb 2023 17:05:51 +0000 https://www.emorybusiness.com/?p=26787 From mom-and-pop shops to in-home ventures, microbusinesses are individually quite small but collectively create a big impact. According to The Association for Enterprise Opportunity (AEO), microbusinesses account for 92 percent of all US businesses and create 41.3 million jobs. When they thrive—generating income, creating jobs, occupying spaces, providing role models—their neighborhoods do too.  Start:ME is […]

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From mom-and-pop shops to in-home ventures, microbusinesses are individually quite small but collectively create a big impact. According to The Association for Enterprise Opportunity (AEO), microbusinesses account for 92 percent of all US businesses and create 41.3 million jobs. When they thrive—generating income, creating jobs, occupying spaces, providing role models—their neighborhoods do too. 

Start:ME is a free 14-week accelerator training program for micro-entrepreneurs delivered by Goizueta’s Business & Society Institute. Program Director Erin Igleheart says Start:ME works to support the economic and social vibrancy of underserved communities in Metro Atlanta by empowering the entrepreneurs within them to start and grow thriving businesses. 

These microbusinesses serve the needs of people who live and work in that community, and the entrepreneurs are generally community members who have strong ties. Collectively, they create a lot of local jobs, occupy a lot of local spaces, and directly feed into the economic and social vitality of that place. 

Erin Igleheart, Start:ME program director

Empowering Entrepreneurs & Driving Community Vitality 

The program operates in three communities where there is a pronounced micro-business gap. Within each area, Start:ME partners with local nonprofits to help build and tailor a program to the community.  

The Clarkston program is delivered in partnership with Friends of Refugees, the East Lake program with the East Lake Foundation, and the Southside Atlanta program with both Focused Community Strategies and Purpose Built Schools Atlanta. 

The program has served 351 businesses in the past 10 years, and this year, they are announcing a new cohort adding 54 more businesses to the roster.  

Igleheart says they receive about 250 applications each year, which they narrow down to 15-18—or sometimes 19-20 because it’s just too hard to choose—per community. 

When selecting businesses, Igleheart says it is important that the cohort be reflective of the communities they belong to. For this year’s cohort, 80% of the ventures are female-led and 87% of the entrepreneurs are people of color. 

Making Business Training More Accessible  

Clarkston Program Coordinator Sushma Barakoti is involved in the selection process—something she knows well, having been on the other side of it just a few years ago. She also helps with marketing and supporting the entrepreneurs. 

The Nepal-native was a participant in the 2014 Start:ME cohort, where she developed her business SunavWorld, LLC., an Atlanta-based social enterprise with the mission to promote sustainable, fairly-traded products for the socioeconomic empowerment of artisans, both locally and internationally. 

For Barakoti, the training offered by Start:ME propelled her business to another level. 

Entering the program, I had no idea how to do business. After finishing Start:ME, I finally felt comfortable calling myself a business woman. 

Sushma Barakoti, Clarkston program coordinator

Through the program, Barakoti says, each entrepreneur gains an understanding of their business, their finances, who they serve and how to connect with their community. They also develop comfort with telling their business story.  

As coordinator, she has dedicated her work to offering support, insight and encouragement to entrepreneurs. She holds making formal business training more accessible for small businesses close to her heart. 

As part of Barakoti’s role, she recruits local small business owners who she believes would benefit from the program, participates in session delivery, connects participants with Start:ME’s mentors and alumni network, and gathers feedback on points of improvement. 

I still benefit from Start:ME now as a coordinator. Every year, I go through the selection process, and the entrepreneurs just give me renewed enthusiasm for running my own business.

Start:ME focuses on three pillars: business training, by the Goizueta Business School; mentorship, provided by skilled volunteers, including a number of program and Emory alumni; and capital, taking the form of $15,000 grants per cohort and a few awards. 

Mentorship Matters  

Igleheart says mentorship is a critical component of programming. Volunteer business mentors play a hands-on coaching role at each session, pairing up with entrepreneurs based on skill sets, experience, and compatibility. 

We find that a lot of those relationships extend beyond the 14-week program. We want entrepreneurs to have a solid, supportive, constructive network of mentors and peer entrepreneurs to draw upon as they continue to operate their business.

Igleheart

One of those mentors is Christopher Wedge, founder of Sons of Pitches FC, an adult soccer club that offers leagues and pickup games year-round for all skill levels. 

Wedge says the most important development he’s undergone as an entrepreneur is social emotional learning, which he believes to be the biggest hurdle for most entrepreneurs. 

He says at the end of his cohort, he broke down in tears—he had reached a place where he was comfortable acknowledging his strengths and weaknesses and accepting criticism, saw significant growth in himself and his business and felt validated by other entrepreneurs to the point where he finally considered himself one. 

Wedge says he understands the intricacies, fears and hesitations that come with running a business. He felt it was important to give back to Start:ME and help teach the lessons that were difficult but crucial for him to learn. 

He says his focus as a mentor is providing social emotional support and creating a sense of community, as each entrepreneur works towards bettering their own. 

Sons of Pitches FC has always been community-driven. Community empowers us and it helps us be successful. My ongoing participation with Start:ME has reinforced the idea that building something slow with strong roots in the community is building something for the future that will be successful. 

Christopher Wedge, founder, Sons of Pitches FC

As an institution invested in Atlanta, Igleheart says Emory can have a significant impact by sourcing, hiring, and engaging thoughtfully with the local area. 

“It is important for Emory to recognize that outside of the core operations of supporting students and doing research, it’s critical that we use our knowledge to be a constructive and supportive member of the Atlanta community,” Igleheart says. “It’s a privilege for us to get to be welcomed into these spaces and work with the entrepreneurs who live in the community.” 

Start:ME is made possible by the gracious support of the Truist Foundation, Bank of America, Delta Community Credit Union, Emory University Goizueta Business School, PNC Bank, Regions Foundation, and Target Corporation.  

Find out how you can support Start: ME and build stronger communities by supporting local entrepreneurs.  

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Emory Commemorates Black History Month with Events, Performances, and Exhibits https://www.emorybusiness.com/2023/02/08/emory-commemorates-black-history-month-with-events-performances-and-exhibits/ Wed, 08 Feb 2023 20:00:45 +0000 https://www.emorybusiness.com/?p=26670 All month long, America celebrates Black History Month. On campus and in our communities, we pay tribute to generations of African Americans and the struggles they have endured and triumphs they continue to achieve. Emory commemorates Black History Month with lectures, panel discussions, and events. Black History Month Events Note: An Emory login is required […]

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All month long, America celebrates Black History Month. On campus and in our communities, we pay tribute to generations of African Americans and the struggles they have endured and triumphs they continue to achieve. Emory commemorates Black History Month with lectures, panel discussions, and events.

Black History Month Events

Note: An Emory login is required for some registrations.

Tuesday, Feb. 14

12 p.m., Woodruff Library, Jones Room

Douglass Day

During this annual program on Frederick Douglass’ birthday, the Center for Black Digital Research at Pennsylvania State University gathers thousands of people to help create new and freely available resources for learning about Black history. This year, the Emory community will be transcribing and enriching the papers of abolitionist and women’s rights activist Mary Ann Shadd Cary. Sponsored by Emory Libraries and the Office of Diversity, Equity and Inclusion.

Thursday, Feb. 16

7:30 p.m., Schwartz Center for Performing Arts, Theater Lab

Theater Emory Presents “Our Town”

Thornton Wilder’s Pulitzer Prize-winning play has been translated into Spanish and Mandarin to show how American cities have changed. Professor Lydia Fort and Marguerite Hannah, producer at Atlanta’s Horizon Theatre, helm the production, which features Emory students and professional actors. Onstage at the Schwartz Center Theater Lab through Feb. 26.

Saturday, Feb. 18

Michael C. Carlos Museum

Art Exhibit: “A Very Incomplete Self-Portrait”

A collection of photographer Tom Dorsey’s images of the West Side Chicago neighborhood where he grew up will be on display at the Carlos Museum starting this month through July 16.

Sunday, Feb. 19

12 p.m., Fox Theatre

Gateway to Atlanta: Alvin Ailey American Dance Theater

Get ready for an electrifying night of dance as the Alvin Ailey American Dance Theater returns for their annual engagement at the Fox Theatre. Don’t miss the chance to witness the grace and skill of these world-renowned dancers as they perform the timeless masterpieces by the company’s founder, Alvin Ailey. There will be a preparty at the Black Student Association House. RSVP required. Sponsored by Campus Life, the Office for RACE, Center for Women and Residence Life.

Sunday, Feb. 19

3 p.m., Emory Student Center, Multipurpose Room 4

Soul Food Gospel Fest

Join Emory’s Voices of Inner Strength Gospel Choir and guest gospel choirs from the Greater Atlanta area for a celebration with music, liturgical dance, spoken word, trivia and games. Soul food refreshments will be provided. Cosponsored by the Office of Spiritual and Religious Life. Registration is required.

Wednesday, Feb. 22

7 p.m., Emory Student Center

The Many Lives of Andrew Young: A Conversation with Andrew Young and Ernie Suggs

Emory Libraries hosts Ambassador Andrew Young and Atlanta Journal-Constitution reporter Ernie Suggs to discuss the new book “The Many Lives of Andrew Young,” written by Suggs. Young, a civil rights icon who turns 91 in March, was a two-term mayor of Atlanta, U.S. ambassador to the United Nations and a member the U.S. House of Representatives. Admission is free, but registration is required.

Thursday, Feb. 23

8 p.m., Symphony Hall

William Dawson’s “Negro Folk Symphony”

William Levi Dawson was one of the most renowned African American composers, known for his arrangements of Negro spirituals. His papers are archived in the Stuart A. Rose Manuscript, Archives, and Rare Book Library. On Feb. 23 and 24, the Atlanta Symphony Orchestra (ASO) will perform his canonical work, “Negro Folk Symphony,” as a part of their Conrad Tao engagement. Peter Shirts, the music and dance librarian, will curate a small case of Dawson’s materials for display at the ASO concerts.

Friday, Feb. 24

1 p.m., Michael C. Carlos Museum

Student Studio: Creating Kuba-Inspired Collages  

Join Atlanta-based artist Zachary Francois and staff of the Emory Black Student Union to explore the meaning behind geometric shapes and patterns found in Kuba textiles from Central Africa. Then create your own Kuba-inspired textile collage piece using raffia fabric and paper. Sponsored by the Carlos Museum and the Department of Art History. This is a partnership between the Office for RACE and Carlos Museum.

Friday, Feb. 24

8 p.m., Emory Conference Center Hotel

Candler School of Theology 13th Annual Heritage Ball

This year’s theme is “Blackness Unfiltered: Standing in the Doorway for Our People to Thrive.” Professor of theology and ethics Noel L. Erskine will be honored as he prepares to retire from Candler after 46 years on the faculty. This is a ticketed event. Registration is required.

Read more at the Emory News Center.

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Goizueta Offers Diverse Founders Executive Learning Program as Collaborative Initiative to Support Local Business Owners https://www.emorybusiness.com/2023/01/23/goizueta-offers-diverse-founders-executive-learning-program-as-collaborative-initiative-to-support-local-business-owners/ Mon, 23 Jan 2023 14:00:00 +0000 https://www.emorybusiness.com/?p=26529 At Goizueta Business School, it’s not uncommon to see departments, centers, and programs working together for the benefit of students or the local community. The Diverse Founders Executive Learning Program is an example of the interdisciplinary and collaborative environment of Goizueta, bringing together the resources and teams from Emory’s Executive Education, the Business & Society […]

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At Goizueta Business School, it’s not uncommon to see departments, centers, and programs working together for the benefit of students or the local community.

The Diverse Founders Executive Learning Program is an example of the interdisciplinary and collaborative environment of Goizueta, bringing together the resources and teams from Emory’s Executive Education, the Business & Society Institute, Start:ME Accelerator, and The Roberto C. Goizueta Center for Entrepreneurship & Innovation.

After being awarded $20,000 through the Goizueta Creativity and Innovation Fund, these groups worked with community partners, Goodie Nation and the Russell Innovation Center for Entrepreneurs (RICE), to offer short courses to diverse small-business owners in the Atlanta area.

“The Emory Executive Education short courses provide a deep understanding on topics ranging from finance and strategy to innovation and leadership,” says Tammie Long, director of open enrollment for Goizueta’s Executive Education.

We believe we can be an impactful onramp for diverse-led startup founders in Atlanta to have access to high-quality, targeted business education.

Long

Breaking Down Barriers for Diverse Entrepreneurs

The idea for this project actually began in the early 2000s, when a similar program was offered at Goizueta with the help of the Georgia Center for Nonprofits. Since then, the Business & Society Institute has heard from dozens of startup business leaders interested in accessing the top-notch education that Goizueta offers through the institute’s work with local startups in the Start:ME Accelerator.

“We have a really great resource of practical teaching that from a market-rate standpoint might be out of reach for some entrepreneurs. This program is a way for us to create a very accessible touchpoint for entrepreneurs,” says Brian Goebel, managing director of Goizueta’s Business & Society Institute.

Under the leadership of Interim Dean Karen Sedatole and with the financial support of the Dean’s Innovation Fund, the program launched a pilot in 2021. The pilot was a phase of a larger study that was analyzing the support of Black entrepreneurs and Black students at Goizueta, meant to identify areas for deeper engagement and support.  

“The Improving Goizueta’s Support of Black Entrepreneurs and Black Students Study helped inform the Diverse Executive Education Fellows proposal,” explains Goebel. “One of study’s recommendations was for Goizueta to provide more access to educational resources broadly in the local community to diverse entrepreneurs.”

Joey Womack
Joey Womack of Goodie Nation

That proposal became the Diverse Founders Executive Learning Program. For the purpose of this program, diverse founders are people of color and/or women who own a startup in Atlanta.

Joey Womack, founder and CEO of Goodie Nation, explains that all-too-often there are gaps prevalent in the startup community, specifically with relationships and information access. Individuals who come from top companies or universities have networks to tap into for advice and guidance on their startup journey. They’re connected.

Without those relationships, small business owners have a more difficult time raising capital, overcoming hurdles, attracting top talent, and accessing professional growth, explains Womack. For example, diverse founders receive less than 3% of U.S. venture capital investments, according to research by Deloitte.  

The diverse founders who participate in our programs realize process improvement, gain innovative ideas for their career and business, and learn enhanced strategies for growth and success. A more diverse classroom also expands the experience and brings in new perspectives that enhance everyone’s learning.

Long

In Fall 2022, 28 diverse founders participated in the program. Fifty-seven percent of the participants identified as female.

Since the pilot partnership between Executive Education and Start:ME launched in Fall 2021, a total of 40 diverse founders have benefited from the program.

Goizueta leaned on the expertise and connections of partners like Goodie Nation to help quickly identify participants, explains Goebel. Goodie Nation even sent a staff member to attend a course first to better assess which entrepreneurs from their organization would benefit the most from which courses. This initial detective work helped the organization “increase the likelihood that the diverse founder would get the most from the class,” says Womack.

“The course was packed with great and very valuable information. I thought the instructor was really personable and effective, and the class also provided a great networking opportunity,” says Jen Price, founder of both Crafted for Action and the Atlanta Beer Boutique. “I had a basic understanding of budgeting and forecasting, but it was mostly self-taught. The class strengthened my skills by equipping me with a true knowledge of accounting tools and techniques.”

Maria Peck, president of SheLends Consulting and the Start:ME Clarkston Program Lead, also attended the Finance and Accounting for Non-Financial Managers course with Price. Peck describes the course as “very dynamic with interactive learning.”

She continues: “I have a basic understanding of financial statements, but there are infinite ways we can use the numbers to tell the financial story of a business. I can find many ways to apply these concepts in my own business and with my clients.”

Goizueta graduate students from The Center for Entrepreneurship & Innovation helped participants with registration and enrollment. Keena Pierre 23EMBA, who’s also a CEI Fellow and Goodie Nation liaison, says, “What was impactful for me was how valuable these diverse founders’ knowledge would be to the classroom as so many MBA students actually aspire to do what they are successfully accomplishing.”

Back to Class

In addition to this finance and accounting course, program participants could take other short courses, including Executive Communication and Leadership; Design Thinking for Business; Disrupting Your Business Strategy; AI & Machine Learning; Leading and Inspiring Change; and Executive Decision Making.

The short courses are designed with the working professional in mind: Their time is valuable, so each in-person class is only a two-day session, which means fast learning but lasting impact and networking.

For Rob Boyd, who was nominated by Goodie Nation and attended the course Disrupting Your Business Strategy, the short course “illuminated several blind spots in my company” with his mission, strategy, and innovation efforts.

“I have proficiency in strategy as a trained consultant, but the nuances of strategy as an executive were unknown and untapped… I previously assumed mission was a static thing,” says Boyd, the vice president of business development and content strategy for Empify. “This course allowed me to step back from the current thinking and create a holistic approach to enhancing our growth strategy.”

Other participants commented on the value of learning from different departments within the school, the safe space to test their ideas, and the impact of networking with other entrepreneurs in the area. As Womack sees it, this program bridges those relationship and information gaps prevalent in startup communities.

“This is an opportunity for Goizueta to serve as a leader in this space,” he says. “This is another way of engagement for diverse founders, in particular, who may not have had access to this type of information.”

We’re leading the charge with a model that other schools and communities can follow.

Womack

Goizueta Business School strives to be the leader among business schools as a place for thriving and growth for every person, even members of our local community. We endeavor to equip members of our community to be principled leaders in a diverse society. Learn more about our DEI initiatives.

Emory’s Executive Education short courses boost your leadership and business acumen with new approaches, skills, and tools in as little as three days. To see all the Executive Education courses offered at Goizueta, head here.

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Atlanta Influences Everything: “Siggie Awards” 2022 Celebrate Southeastern Startup Founders, Innovators, and Angel Investors https://www.emorybusiness.com/2022/12/16/atlanta-influences-everything-siggie-awards-2022-celebrate-southeastern-startup-founders-innovators-and-angel-investors/ Fri, 16 Dec 2022 14:00:00 +0000 https://www.emorybusiness.com/?p=26325 Since 2019, area entrepreneurs and investors gather to recognize the presentation of the prestigious Siggie Awards. Held in person this year at The Hatchery Center for Innovation at Emory University for the first time since COVID-19, the event pays tribute to the lifelong work of Sig Mosley 68BBA. Garnering the moniker “The Godfather of Angel […]

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Since 2019, area entrepreneurs and investors gather to recognize the presentation of the prestigious Siggie Awards. Held in person this year at The Hatchery Center for Innovation at Emory University for the first time since COVID-19, the event pays tribute to the lifelong work of Sig Mosley 68BBA.

Garnering the moniker “The Godfather of Angel Investing,” Mosley is managing partner of Mosley Ventures. Since 1990, Mosley has been the most prolific southeast investor in 145 startups and 105 liquidity events. He is currently the record holder of the largest southeast venture deal with the $5.7 billion acquisition of Tradex by Ariba.

The Roberto C. Goizueta Center for Entrepreneurship & Innovation is honored to serve as the lead sponsor and host of the annual Siggie Awards,” said Rob Kazanjian, Asa Griggs Candler Professor of Organization & Management and the center’s academic director. “The center works closely with the Atlanta Small Business Network and Carabiner Communications as our partners to plan the event as well as to manage the nomination and selection process,” he shared.

To earn a Siggie Award, recipients must be accredited investors with an active portfolio of Atlanta-area investments. They must also be active in growing and mentoring the startups they invest in as well as supporting the broader Atlanta-area ecosystem.

“Honoring Sig in this way, first and foremost, pays homage to his long history of contributions to Goizueta students with interests in entrepreneurship and investing. Further, our students get the opportunity to interact with the most connected and influential investors in the southeast, and we have to opportunity to showcase our programs and students,” Kazanjian adds.

Saif Nazrul 23MBA, program manager to this year’s Siggie Awards, worked closely with nominators, award recipients, and the event team. “Participating in this event gave me the chance to rub shoulders on a regular basis with some of the most accomplished early-stage investors in Atlanta and helped broaden my knowledge of, and network within, the Atlanta startup ecosystem,” Nazrul says. He shared appreciation for “the ‘unsung’ angel investors who had invested in early-stage startups in the Southeast at a time when they were overlooked by most other investors.” 

This year’s competition acknowledged title sponsor Mookerji Foundation, Series A sponsor Access—powered by TIE Atlanta Angels, and seed sponsors Bennett Thrasher LLP and MHR International.

Honoring Great Work to Build Our Atlanta Ecosystem

For a legacy of achievement, Charlie Paparelli was presented with the Lifetime Achievement Award. For more than 20 years, he has invested in early-stage companies and coached entrepreneurs. He began his career with a successful startup and exit, enhanced his experience with 10 years in general management and COO roles, and finally came back to angel investing full time. He served as Angel in Residence at ATDC and is an advisor at HelloPackage.

Left to right: Mosely and Paparelli

In his award acceptance speech, Paparelli reflected on his path and inspiration. Lauding Sig Mosely, he shared lessons learned from his invaluable mentor.

You can’t be an angel without loving entrepreneurs. They are the people who change the world.

Charlie Paparelli, angel investor and recipient of the Siggie Lifetime Achievement Award

Paparelli “emulated Sig’s habit of doing all he could for entrepreneurs to help them succeed. I watched Sig do it over and over again.” He shared the realizations that changed the course of his professional life. “I have to be like Sig. You have to serve the community.”

Receiving a $5,000 award was Community Farmers Market, an innovative nonprofit that works across metro Atlanta to build a local food infrastructure that will increase access to affordable, fresh foods for families who need it most. While supporting local farmers and small businesses to build sustainable models, the organization operates farm markets as well as farm stands in MARTA stations.

Recognized with the Conscious Capital Award was Village Micro Fund. The fund breaks down barriers to access to capital for Atlanta’s Black entrepreneurs by leveraging its community and interpersonal networks to raise microloans, issue grants, and utilize cryptocurrencies.

The Founders’ Favorite Award is given to an early-stage investor who has a deep commitment to founders and has worked closely with them to help launch, fund, and scale their ventures. This year’s recipient was Jane McCracken, advisor and board member to fast-growing companies. After working at the ATDC in its early days, McCracken launched six companies ranging from healthcare technology and software to ecommerce. She has been active in the Atlanta startup-scene advising, investing, and supporting startups. McCracken recently joined Corps Team, where her focus is helping fast-growing companies to attract, hire, and retain the talent they need.

Left to right: O’Day, McCracken, Solomon

The Horizon Award, honoring rising early-stage investors who will lead the way to build and support the Atlanta ecosystem, was presented to Kathryn O’Day, partner of Atlanta Ventures. After 15 years scaling tech startups with multiple exits, O’Day joined Atlanta Ventures as a partner in 2021. She is passionate about helping entrepreneurs with the bold goal of supporting 10 female-founded unicorns in the next 10 years in the Southeast.

During the event, O’Day celebrated camaraderie and mutually beneficial coopetition: “In Atlanta, I see collaborations to work together, not against each other.” 

Nominated by her peers for the Investors’ Choice Award was Jewel Burks Solomon, head of Google for Startups in the United States. The award is given to an early-stage investor who embodies the spirit and vision of Sig Mosley as nominated by their peers.

In local entrepreneurial circles, cult t-shirts proclaim, “Sig Said NO.” Mosley gave a nod to this aphorism as he presented the award: “I said no twice to Jewel.” Inspired by others to become an angel investor, Solomon shared her story with the audience.

Once I sold my company, I knew that I wanted to be on the other side of the table and support founders who looked like me who didn’t have access to folks in their friends and family networks who could write those first checks, so I got active. I’ve been writing a lot of checks, and I’m trying to be as prolific an investor as Sig Mosley.

Jewel Burks Solomon, head of Google for Startups US and recipient of the Investors’ Choice Award

The Roberto C. Goizueta Center for Entrepreneurship & Innovation cultivates a climate for growth building on three core pillars: entrepreneurship, innovation, and investing. Learn more about the cutting-edge research, programs, events, and opportunities of the center.

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Start:ME Accelerator Program to Offer $30K in Grants to Small Businesses in Clarkston, East Lake, and Southside Atlanta https://www.emorybusiness.com/2022/09/16/startme-accelerator-program-to-offer-30k-in-grants-to-small-businesses-in-clarkston-east-lake-and-southside-atlanta/ Fri, 16 Sep 2022 13:00:17 +0000 https://www.emorybusiness.com/?p=25656 The Goizueta Start:ME business accelerator program is currently recruiting promising microentrepreneurs in and around Clarkston, East Lake, and Southside Atlanta for its 2023 programs. Fifteen to 18 entrepreneurs from each community will be chosen to participate. The deadline for applications is October 10, 2022. This free, intensive accelerator program is designed for local small business […]

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The Goizueta Start:ME business accelerator program is currently recruiting promising microentrepreneurs in and around Clarkston, East Lake, and Southside Atlanta for its 2023 programs. Fifteen to 18 entrepreneurs from each community will be chosen to participate. The deadline for applications is October 10, 2022.

This free, intensive accelerator program is designed for local small business owners. Running from January to April, Start:ME operates within communities to support talented entrepreneurs who live, work, and/or provide valuable products and services to their local communities. Each community offers peer-selected grant pools of $10,000 to invest in local ventures looking to start or scale up.

The Winter 2023 program will be a hybrid format, with half of weekly sessions held in the community and the rest held virtually.

Community-based entrepreneurs serve local needs by creating jobs, occupying storefronts, and fostering economic opportunity. Start:ME aims to surround and support those entrepreneurs by bringing business know-how from Goizueta Business School; networks of wonderfully supportive local partners, coalitions, mentors, and peer entrepreneurs; and early-stage grant capital to allow entrepreneurs to start and scale. We see the success of entrepreneurs as a direct investment in our Atlanta community.

Erin Igleheart, Start:ME program director

During the 14-week program and beyond, Start:ME connects selected entrepreneurs to the knowledge, networks, and capital needed to build and develop sustainable businesses. The program works across all business stages and industries for entrepreneurs such as mechanics, artists and makers, professional service providers, bakers and caterers, farmers, and tutors. The program focuses on microbusinesses with promise and dedication.

Microbusinesses are small in size, with fewer than five employees, but make an impact. Collectively they account for 41.3 million jobs and almost $5 trillion in economic impact. These businesses, which make up 92 percent of U.S. businesses, also cultivate community and strengthen neighborhood vitality.

Ariana Harrison (Barely Dairy, East Lake 2022 alum) talks to fellow entrepreneur Jessica Pratt (Nurture Birth and Postpartum Services, East Lake 2022).

“Start:ME guided me through the process of creating a business plan, pitching for my business, and provided me with useful information about funding and the legal aspects of setting-up a business,” said Sharon Newton-Denson, of Silk and Yarn, a 2022 participant from Clarkston. “What I found most valuable and exciting was the opportunity to connect with others at all stages of the entrepreneurial journey. Hearing everyone’s stories, seeing people’s growth, getting feedback, and being challenged by those who understand the pursuit allowed me to see what could be and let me know that I could make it happen.”


“Business information is everywhere, but inspiration and camaraderie are priceless!” Sharon Newton-Denson, owner of Silk and Yarn
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Another participant, Stephanie Howard, shared: “For years, I underestimated the power of a business plan in providing clarity for myself. I was surprised that I could finally articulate and decide things about my business that I’d been keeping vague and broad in my own mind. I was also surprised by how nurturing and supportive every single person was—staff, mentors, fellow entrepreneurs, local experts, visiting community members. Everyone was incredibly generous with their time and information.” Howard was a 2022 East Lake participant who owns her own photography company, Stephanie Howard Photography.

Goizueta Alumni Give Back as Mentors

Start:ME’s goal is to help entrepreneurs achieve business success and build neighborhood vitality. Since its inception in 2013, Start:ME has supported more than 350 Atlanta-area businesses that account for over 550 jobs and 65 brick and mortar locations. These businesses generate $15 million in annual sales.

Also noteworthy is that the Start:ME businesses are reflective of the local communities, shares Igleheart. Eighty-three percent of these microbusinesses are led by people of color, and 71 percent are women-led.

Start:ME also engages more than 80 volunteer mentors, including Goizueta alumni, with significant professional business or entrepreneurial experience to provide critical support for participating entrepreneurs.

“The unbelievable amount of support from mentors helped to calm my mind. They helped me to focus, they helped me to believe more in me and my product, and they taught me how important it is to be compassionate,” said Josalyn Holmes, a 2022 participant from East Lake, who owns Natural Detox Club.

With an ever-expanding program, Start:ME always welcomes applications from business professionals interested in a skills-based volunteer role.

“I always like seeing when entrepreneurs realize how much farther along they are than when the program started,” said Calvin Clark 05MBA, vice president of senior credit review for Cadence Bank and a mentor for Southside participants.

Start:ME is offered annually by Emory University’s Goizueta Business School in partnership with community-led nonprofit organizations, including the East Lake Foundation, Focused Community Strategies (FCS), Friends of Refugees, and Purpose Built Schools Atlanta.

The program also works closely with community coalitions, which are groups of local nonprofits and organizations that serve residents, help tailor the program to local needs, and dedicate their time and resources supporting Start:ME entrepreneurs.

Start:ME is made possible through the generous support of Bank of America, Emory University’s Goizueta Business School, PNC Bank, Regions Foundation, and Target Corporation.

To apply as a business, volunteer as a mentor, or simply learn more about this exciting opportunity to support Atlanta businesses, startmeatl.org.

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Goizueta MBA Students Pause, Reflect, and Give Back During Keystone https://www.emorybusiness.com/2022/09/01/goizueta-mba-students-pause-reflect-and-give-back-during-keystone/ Thu, 01 Sep 2022 15:40:32 +0000 https://www.emorybusiness.com/?p=25522 Every August, Goizueta Business School students unite on campus for a week of activities called Keystone. Associate Dean Brian Mitchell describes this week as a bridge between where students have been in the program and where they’ll go in the future. It’s an opportunity for the One-Year MBA students to converge with the second-year students […]

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Every August, Goizueta Business School students unite on campus for a week of activities called Keystone. Associate Dean Brian Mitchell describes this week as a bridge between where students have been in the program and where they’ll go in the future.

It’s an opportunity for the One-Year MBA students to converge with the second-year students from the Two-Year MBA program. In addition to writing a letter to their future selves and just generally celebrating being on campus after internships or a very intense first course for the accelerated program, these students may participate in Keystone’s Day of Service.

The service component is an undoubtedly important aspect of Keystone. It keeps everything that’s going on in perspective and provides space for the perspective of humanity, our individual humanity.

Brian Mitchell, associate dean of Goizueta Global Strategy and Initiatives and the full-time MBA programs

This year, 140 students volunteered 389 hours of service to 11 organizations in Atlanta. Lara McGee 23MBA, vice president of community outreach for the Graduate Business Association, explains that the process of picking which organizations to partner with included looking at existing Emory University and Goizueta relationships as well as asking students for their preferences and affinity groups.

“It’s important to recognize that one day of service might not necessarily be beneficial to an organization, so we wanted to be intentional about creating a meaningful and lasting impact and relationship with these organizations,” says McGee, who put equal effort into ensuring the locations were easily accessible for students.

Projects included packing grocery donations at Atlanta Community Food Bank, campus beautification at the Convent House and Jerusalem House, hosting a career workshop for HOPE Atlanta, processing donations at Lost-N-Found Youth, packing home-delivery meals for Open Hand, cleaning up the outdoor space at Refuge Coffee, and assisting with a back-to-school event by Step Ahead Scholars.

Katie Hoole 23MBA, a former kindergarten teacher, volunteered at Atlanta Children’s Shelter, where she and other classmates taught toddlers and preschool students. “I’m so inspired by the work they’re doing,” says Hoole. “It was a great morning, and I plan to go back and volunteer.”

Many full-time MBA students found McGee after the event to express their gratitude and excitement at what she and the team of site leaders had done.

“There are only 200 of us, and this volunteering is optional,” says McGee. “Even so, 140 people signed up. People still want to take time out of their day and give back. It’s also a great opportunity to engage with the Atlanta community and make a meaningful difference,” says McGee. “It’s also a really great way to reconnect with classmates and meet new ones.”

In Goizueta’s small-by-design, customizable full-time MBA programs, you’ll work side-by-side with some of the world’s leading business thinkers and strategists, tap into a global, dynamic city, and become the leader ready to shake up any status quo. Learn more here.

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